Effective Date: 6 April 2026

HelloScalr ("we," "our," or "us") respects your privacy and is committed to protecting the personal information you provide. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our platform, software, and services (collectively, the "Service"). By using the Service, you consent to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

Personal Information: Name, email address, phone number, billing information, and other information you provide directly.

Business Information: Company name, address, and related details.

Content and Communications: Reviews, messages, feedback, and other content submitted through the Service.

Technical Information: IP address, device type, browser type, operating system, log data, and usage statistics.

AI-Generated Content: Any data generated or suggested by AI tools within the Service.

2. How We Use Your Information

We use your information to:

Provide, operate, and maintain the Service;

Process transactions and billing;

Communicate with you regarding the Service, updates, and promotions;

Analyse usage patterns and improve our Service;

Provide AI-assisted content and automation features;

Comply with legal obligations;

Protect our rights, property, and users.

3. Client and White-Label Use

If you use the Service on behalf of clients or under a white-label arrangement, you are responsible for:

Obtaining any necessary consents from clients or their customers;

Ensuring that client data is collected, used, and stored in compliance with applicable privacy laws;

Communicating our Privacy Policy and your obligations to your clients.

We are not responsible for the privacy practices or compliance of your clients or end users.

4. SMS, Email, and Communications Compliance

You acknowledge that you are solely responsible for complying with all applicable communications laws, including the Spam Act 2003 (Cth) and any other relevant regulations.

You warrant that you have obtained all necessary consents from recipients before sending SMS messages, emails, or other communications using the Service. You agree to include all legally required identification and unsubscribe mechanisms.

We disclaim any liability for breaches of communications laws arising from your use of the Service.

5. Sharing and Disclosure

We may share your information in the following circumstances:

Service Providers: With vendors and contractors who assist us in operating the Service;

Legal Requirements: When required by law, court order, or to protect our rights and property;

Business Transfers: In the event of a merger, acquisition, or sale of assets;

Consent: With third parties if you provide your explicit consent.

We do not sell your personal information to third parties.

6. Data Storage and Security

We implement reasonable technical and organisational measures to protect your information from unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of your account credentials.

7. AI-Generated Content

The Service may include features that generate automated or AI-assisted responses, messages, or content. You acknowledge that such content may be inaccurate, incomplete, or inappropriate. You are solely responsible for reviewing, approving, and taking full responsibility for any AI-generated content before it is used or published.

We disclaim all liability arising from reliance on AI-generated content.

8. Cookies and Tracking

We may use cookies and similar technologies to enhance your experience, analyse usage, and provide personalised content. You can control cookie settings through your browser, but some features of the Service may not function properly without cookies.

9. International Data Transfers

Your information may be stored and processed outside of Australia. By using the Service, you consent to such transfers. We will take steps to ensure that your information remains protected in accordance with this Privacy Policy.

10. Retention of Information

We retain personal information for as long as necessary to provide the Service, comply with legal obligations, resolve disputes, and enforce agreements.

11. Your Rights

Depending on your location, you may have rights to:

Access, correct, or delete your personal information;

Withdraw consent for processing;

Object to certain processing or request data portability;

Lodge a complaint with a supervisory authority.

You can exercise these rights by contacting us using the details below.

12. Children’s Privacy

The Service is not directed to individuals under 18 years of age, and we do not knowingly collect personal information from children.

13. Third-Party Services and Links

The Service may include links to third-party websites or integrations. We are not responsible for the privacy practices or content of these third parties. You should review their privacy policies before providing information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the updated policy on our website and updating the effective date. Your continued use of the Service after changes are published constitutes your acceptance of the updated Privacy Policy.

15. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: [email protected]

Important Notice: Nothing in this Privacy Policy limits or excludes your rights under applicable privacy laws, including the Privacy Act 1988 (Cth) and Australian Privacy Principles.